Three years in the making and opening to coincide with the 65th anniversary of the Barbie brand in 2024, the exhibition will explore the design evolution of one of the world’s most famous dolls.
Through a unique new partnership with Mattel Inc., the Design Museum has been granted special access to the extensive Barbie archives in California, and dozens of rare and unique items will go on show alongside other key loans and acquisitions to tell the story of the iconic brand over the past six-and-a-half decades.
The exhibition will be curated by the Design Museum Curator Danielle Thom and will map the Barbie legacy that started in 1959 when Ruth Handler wanted to craft a different narrative for her daughter, Barbara. It will go on to explore the story of Barbie through a design lens, including fashion, architecture, furniture and vehicle design.
The exhibition will open at the Design Museum on 05 July 2024.
Image :1985 Day to Night Barbie. Photo: Mattel, Inc Barbie exhibition Design Museum
Anna Melnykova, "Palace of Labor (palats praci), architector I. Pretro, 1916", shot with analog Canon camera, 35 mm Fuji film in March 2022.
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